Buyers and sellers of insurance agencies see value differently. Sellers have usually spent a long period of time building the business and have an emotional attachment. Buyers of insurance agencies have no emotional attachment whatsoever and typically look strictly at the numbers. Understanding the dynamics of buyers and sellers goes a long way towards getting a deal to close.
Utilizing a good mergers and acquisitions consultant that has sold and closed a myriad of agencies keeps the deal moving towards a success close. Your consultant will ask the tough questions, and find common ground between buyers and sellers. Every deal has many obstacles to overcome. They are typically issues relating to staff, leases, and not lease of all… sales price.
No two deals are alike. Experience and planning make a good recipe for success in your exit strategy. We find that buyers buy and sellers sell, everything else is just a dance.